These two serial entrepreneurs, Cooper Weiss and Gavin Dantez built the fasted growing and most recognizable brand in the car mount space this year from scratch.
Accumulating 200k plus Instagram followers. over 60 thousands new customers, big influencer endorsements, and features in many major publications. This is a company to watch out for in 2019.
The company is Magnet Mount and you can find them at TheMagnetMount.com
They sell unique and beautifully designed car mounts with built-in tech for wireless charging capabilities. They also sell other unique and LUX cell phone accessories that they created based on customer feedback.
The question is, how did they do it?
Here are 4 things they said they focused on:
#1- Build a Brand
If you become the trusted brand in your space that everyone thinks about. Then you will be positioned first in the mind of people when they think about making a purchase. This way people will google your name, not the competitors. That’s why they named the brand Magnet Mount, just like how people ask for a Kleenex when they want a tissue, now people say… is that a magnet mount?
#2- Content is King
With all the noise in social media, it’s hard to compete for attention. Which means you must create the best and most engaging content, and then put it in front of the right people at the right time. To do this you have to understand your Customer so you can create content that they feel is specifically designed from them. True content marketing is about seeing through your customer’s eyes and giving them what they want, in the right place at the right time.
#3- Multi-Platform Advertising
With everyone and their dog trying to advertise on Facebook, competition has gotten fierce. Which means, companies who put all their eggs in one basket will have a hard time moving forward. But if you are scaling on multiple platforms, like Snapchat, Instagram, Facebook, Pinterest, Google, Bing, Youtube, Amazon, etc… then you have a much more sustainable advertising model that allows for much cheaper acquisition costs. Especially if you are targeting on all these platforms after someone has visited your website.
#4- Fast Shipping
There is a reason why Amazon pushed PRIME so hard, They realized that people care most about getting their products as soon as possible. Who wants to wait 3 weeks? That’s why so many of these fly by night drop shipping companies are going out of business. People want what they want now, not later. Magnet Mount does 2-5 day priority shipping on all their products which has dramatically increased conversions and given them an advantage over the competition.
It’s extremely impressive what they have done in such a short period of time, and by the looks of it they are speeding up, not slowing down.
Keep an eye on them this year.
Follow them on Instagram
Magnet Mount @magnetmount
Cooper Weiss @Cooper
Gavin Dantez @GavinDantez
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