Building a blog site that will skyrocket with several readers and a huge following is every blogger’s dream. However, it’s not something that can be achieved simply overnight.
While starting a blog seems easy enough to accomplish, maintaining it is a commitment of never-ending work.
Blogging is one of the many creative ways people use to voice their opinions and thoughts on the Internet. However, the problem with blogs is that no matter how great your content might be, it won’t become popular right off the bat.
But despite the trouble of it all, we were able to find five ways to make your blog more popular.
1. Know Your Audience
First and foremost, before you begin typing away on your keyboard, you have to decide on what kind of topics you want to write about and what audience it will attract.
Once you decide on the kind of content you want to write about, your next focus would be on how to attract your desired audience.
Research what other similar bloggers are writing about and observe what topics readers are most eager to read about. This will give you an idea of what kind of approaches you can use to start attracting your audience to your site.
One of the fastest and most significant ways to develop a loyal online following is by creating useful content that readers will want to consume and share.
Blogging, in its deepest essence, is about offering your readers value in what you write about. However, most people associate it as shameless self-promotion.
A key strategy to use for optimal audience growth is to focus on cultivating an audience that will answer common questions about the topics you write about.
If a blog post is neither useful nor worth sharing to the reader then your blog cannot produce value.
2. Be Relevant
No matter what topics you choose to write about, the information you give to your audience should be relevant to what’s going on in your chosen genre niche.
Writing about trending topics that your audience cares about as soon as it comes out can be a good way for that visitor counter on your site to go up.
This is because relevance is a key component to any blog’s success and one of the most competitive ways to gain an advantage in terms of audience growth.
3. Speak Your Reader’s Language
Knowing how to handle your audience is one of the best ways to keep them sticking around.
When writing any kind of article for your blog, it is important to keep in mind to use terms that your audience will understand.
Write your blog as if you were having a conversation with your audience. By using a casual yet informative tone, you are giving your readers a comfortable space to absorb the information that you’re relaying.
4. Be Social
It’s a safe assumption to say that almost everyone in this day and age has a social media account.
Therefore, driving traffic through other sites such as Twitter, Facebook, and Reddit is a good way to generate traffic when you’re only just starting to build your blog.
Apart from that, enabling engagement from your readers is also a good way to find out what kind of content you should be writing about to gain their loyalty.
Keep in mind that you should also make an effort to respond to your audience’s feedback. Being part of the conversation enables you to create a community amongst your readers and gives them an open place to talk about the things they’re interested in.
The more comments you can generate, the more traffic your site builds up.
However, by enabling guest comments and feedback on your blog, you should be prepared to install plugins that filter inappropriate text and languages beforehand.
5. Quality Over Quantity
While fresh content is important to keep your blog alive, it is important to remember to create consistent content in terms of quality.
Do not just focus on how many articles in a day you should post just to feed your hungry readers. Always keep in mind that the information that they’re expecting to see is that of value.
A good way of keeping up with this frequency is to write shorter articles compressed with as much information as possible. Using the free word counter tool is a good way to keep yourself aware of how long your article is while your writing.
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