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A Glance Into the Success Story of Business Woman Joan Robison



Joan Robison

Tell us a little bit about you!

What’s your story? 

Hello, my name is Joan Robison and I am a Senior Executive with Colorstreet. I am originally from the Greater Seattle area of Washington. Currently, my 24-year old son, Miles and I, reside in Scottsdale, Arizona.

Prior to direct sales, I came from a family that owned their own business. I started working there as a kid and learned how to count parts on the weekends. This is where I learned to love helping people. From there, I went on to get a degree in fa-sand worked for Nordstrom in executive management. 

I started my direct sales career nearly 20 years ago with a company business kit. Like many people in the industry, I wondered what the heck I had gotten myself into, and that’s when all the fear started to crash in.

After some learning experiences, I realized that if I just follow the company’s “Success Plan”, I am was bound to see success. This was the spark that lit my journey over the next 90 days. By taking the action steps listed inside from “Success Plan” and being coach-able, I was starting to have small victories along the way that turned into bigger victories.

It didn’t come easy; however, I became a student with each failure and win. These were opportunities for me to grow and help others with my experience.

After working consistently on my business for a little over a year, I was able to stop working full-time at my corporate job, and shortly thereafter, I was able to quit that job completely. My dreams of how I wanted to show my love for my son were slowly revealing themselves.

I was able to drive him to school every day, make it to his soccer games, and make more time for the things I loved. Today, I design my own schedule and support other women to six-figure incomes and beyond.

What’s your why?

As a single mom, I wanted more in life, not only for me but for my son as well; I was praying for change. My biggest “why” would be my son, Miles. I wanted to show him what a strong work ethic looks like while being able to love and care for him.

Today, my why has more to do with helping one person at a time realize their gifts and opportunities to serve others. Nothing gives me more joy than being able to help people overcome their fears and find success. I knew that if I could do it, anyone with a will and desire could, too. 

How do you define success?

Success is personal. I believe some of the smallest successes in life are the biggest confidence builders. Success is accomplishing something that you intentionally set out to do. The feeling of accomplishing something by stepping out and taking action is one of the most powerful feelings a human can feel, in my opinion.

Two weeks before I joined my life-changing opportunity, I wrote down what success looks like to me. That perfect job that would fulfill what I was missing. I was on my way home on the Washington State Ferry and decided to write down a list of what my perfect job would look like.

It included: working from home, having my own business, flexible hours, freedom, taking my son to and from school, being there to help him with after-school homework, helping women in the fashion industry, making six figures, having enough extra to vacation, and eat Chinese food whenever I wanted.

With a little laughter and an eye roll, I closed that book tight. No more than two weeks later I got a phone call. “Hi Joanie, have you ever heard of……”

What have you accomplished?

I have built multimillion-dollar sales teams and influenced thousands of direct sellers to thrive. I have spent 12 years in the field, building the #1 organization in my company, leading many others to six-figure incomes. I went on to lead from the corporate level, as well as develop my own consulting business in the process.

I have been given awards in excellence in sales, service, sponsoring, and leader development. After being out of the field while consulting, I  realized that I missed building a team. In one short year, my team has already many lives that have been changed and touched, developed many leaders and 2 million in sales. Not bad for a little nail business.

What differentiates you from everyone else in your field? 

I believe we all have unique gifts to offer people.  I live my life and run my business in alignment with “serving” others and supporting people to get what they want. My authentic nature and drive to succeed in helping more people are what I call my “secret sauce”.

What would you say to someone who came to you for advice about taking the ‘leap of faith’ into entrepreneurship?

What do you have to lose? You don’t have to quit what you are currently doing completely.  How will you feel a year from now when you see others that took the leap of faith, and you didn’t? The journey of entrepreneurship is not easy, but it is worth it.

I’d say the best practices when it comes to entrepreneurship are:

1) LOVE what you do



4) Work the company SUCCESS PLAN

5) Help others do what you DO

We are entering an era where everyone is interested in multiple income streams. How does one decide on a business to pursue?

Make sure you choose a business and/or product that you absolutely love and follow a mentor or two who’ve found the success you’re striving for in that field. A few that inspired me were Jim Rohn, Joyce Meyers, and John Maxwell.

And lastly, I highly recommend a business where you can make money when you are sleeping; you will be glad you did!

If someone was interested in working with you, or learning more about your story, what is the best way for them to get in contact?

My websites are:

Instagram: @JoanRobison

Facebook: Joan Nilsen Robison

Ryan is a 7-figure digital entrepreneur, influencer, investor, press contributor, and speaker. Ryan founded the globally recognized social media marketing company Social Revelation which helps entrepreneurs build massive credibility and influence online. Ryan's company manages the social media strategy for several seven to eight figure earners who are top performers within their industry. He has curated a personal online network around 6,000,000 people from all around the world. Ryan has also been featured on various entrepreneurial and business podcasts such as Entrepreneurs on Fire, Underdog Empowerment, The Daily Grind, The No Excuse Show, The Millionaires’ Hot Seat, and on the live television shows "Good Morning LALA Land" in West Hollywood and the "Mountain Morning Show" in Park City, Utah.