Anthony Galanda is a New York City native with an interesting, diverse background. Anthony has professional experience in advertising, hospitality, retail, and real estate. In his spare time, he enjoys playing tennis, travelling, and living a healthy lifestyle. Anthony is dependable and responsible, always willing to go the extra mile in any given situation. He is both a natural-born leader and the quintessential team player. Anthony maintains a positive mindset and is energetic and driven when achieving his goals.
He valued the importance of education and received his Associate of Arts Degree from LaGuardia Community College (CUNY). He was a Communications/Public Relations Major and maintained Dean’s List and a 4.0 GPA throughout his academic journey. Anthony Galanda worked multiple jobs, but always made time for extracurricular activities LaGuardia had to offer. He was an active member of the Sigma Chi Eta National Communication’s Honor Society and Phi Theta Kappa. Anthony was an executive officer in The Health and Nutrition Club and developed social media content to encourage the student body to adopt healthier eating habits. He placed second in LaGuardia’s Annual Public Speaking Contest, communicating the importance of a healthy lifestyle.
Anthony graduated from LaGuardia and earned a scholarship to continue his academic success at The City College of New York (CUNY). He continued to pursue Communications, with an Advertising/Public Relations track. Anthony’s passion for leadership led him to join the National Society for Leadership and Success to further achieve his goals. He consistently maintained Dean’s list and was inaugurated into the Phi Beta Kappa Honor Society. Anthony Galanda was a finalist in the Zahn Innovation Center Startup Competition and pitched an integrated marketing communications plan for his hospitality app prototype, StaffToGO. He earned a Bachelor of Arts Degree with High Honors from CCNY and is currently in pursuit of a master’s degree.
Why did you decide to go to college?
Enrolling in CUNY LaGuardia and CUNY City College was the greatest investment I have ever made. I wanted to get a professional viewpoint on the Advertising/Public Relations industry and present a degree of knowledge on top of my previous account management/client engagement experience. The classes were informative and gave a more direct approach to the responsibilities I will have post-graduation.
What do you love most about the industry you are in?
I enjoy understanding what a customer or client wants and being able to provide my own creative personal touch. Making a client happy with a successful advertising campaign is important and helping their company reach a larger audience is a rewarding feeling. I also am passionate about new business development and the thrill of ‘winning the businesses from a client pitch.
What would you tell others looking to get into your industry?
I would tell them that they need to have strong communication skills and confidence when engaging with clients. Being genuine and fully transparent with a desire to succeed will get you far in this industry, even when downfalls arise. Client satisfaction is of the utmost importance and engaging with their interests is crucial to success.
What keeps you motivated?
Waking up to a new day. Every day is a fresh start where I can accomplish something great.
What is the biggest lesson you have learned in college?
I have learned to never underestimate a class, whether it’s a free elective or something toward my major. Each class represents a specific skill set needed to perform once I enter a professional career.
Who has been a role model to you and why?
My college advisor Vanessa back in CUNY LaGuardia. She helped me get my college career back on track and obtain my associate degree in only one year.
How do you maintain a work-life balance?
I make sure to stay organized from the moment I wake up. I rely on my calendar to see what tasks I must complete for the day and make sure to allow for both personal and professional time.
What traits do you possess that make you a successful leader?
Growing up in New York has allowed me to become a strong communicator, and I can interact with anyone. I embrace solutions and not problems. I’m open-minded to new ideas and make sure everyone’s voice is heard while remaining fully transparent.
What is your biggest accomplishment?
My biggest accomplishment is maintaining Dean’s List throughout my college career in CUNY while working multiple jobs. It is tough to juggle both high grades and money, but I managed to do both.
What trends in your industry excite you?
I am interested in market segmentation and understanding what influences buyer behaviour/tendencies. Things consumers are interested are in are constantly changing, and it’s exciting to see new developments in their behaviour, whether it’s individually or on a national level.
What has been the hardest obstacle you’ve overcome?
Getting my real estate license. It was a challenging program, but I powered through it. Working for Keller Williams was a wonderful experience and taught me a lot about client engagement, which I apply now in the advertising industry.
What is one piece of advice that you have never forgotten?
“You can never let people down if you are staying true to yourself.”
What’s one piece of advice you would give to others?
Gratitude is the key to eliminating stress. Be thankful for everything you have and surround yourself with amazing people.
What is the biggest life lesson you have learned?
The more you remain stress-free, the more will see everything around you fall into place. The outside reflects what’s on the inside of your mind.
Outside of work, what defines you as a person?
Being genuine and authentic. I make people happy and feel good about themselves. I am an empathetic listener and give people honest feedback.
Explain the proudest day of your professional life.
The proudest day of professional life was getting my Associates Degree from CUNY LaGuardia in only 1 year and graduating with a 4.0 GPA. I am now a recent Dean’s List graduate of CCNY and am ready to tackle any challenge the communications, advertising, or marketing industries have to offer.
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