Tell us your name and a little about yourself.
Simonetta Lein. I am a social media entrepreneur, model, author, and activist. I have been ranked as one of the top 100 influencers in the world.
What exactly does your company do?
I have three businesses. Simonetta Lein, brand ambassador-model-lifestyle entrepreneur. Ausonia Partners LLC, a media and public relations firm. The Wishwall Foundation, a 501(c)(3) charitable organization that aims to make meaningful and impactful wishes come true.
What were the biggest challenges you have faced and how did you overcome them?
Leaving my home country and had to restart life from scratch. Three years ago I decided to follow my American Dream and I can say that “I went from zero to my own hero”. I was already established, contributing for Vanityfair and for a very big national radio show, having my novel published by one of the biggest publishing houses in Italy and being selected to start one of the biggest national tv show. But the recession and depression that still holds so many young people in Europe to become the masters of their own destiny brought me to decide that I wanted more. With that come lots of sacrifice and pain. Whenever you want to grow you have to be ready to lose almost everything. With humility and infinite hours of work, I have seen myself going higher and higher and becoming the inspiration for many. That alone makes it all worth it.
What piece of advice do you wish someone had given you at the start of your career?
To risk more. The only regret I have is to not have made the choices I made earlier. As I pondered and waited for three years before really making the move. Going out of your comfort zone is the only way to really step up from the “ok” zone to the “success” zone.
Who are your biggest influences and people you admire and why?
My parents, as they both are pioneers who fought for many causes we see important in society right now. My father is a medical doctor and my mother is a psychotherapist. They both started to be innovators in the seventies. At today what they were saying back then is a reality. What I admired is that they always have been decent and good people. Always respectful and with values.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are?
My husband, who taught me so much and who also shows me every day the importance of doing good and being a compassionate person who genuinely cares. He protects me and pushes me every time to be a better person and Businesswoman.
What do you see as your greatest success in life?
Being able to inspire so many. Being called by strangers their fashion icon, their daily inspiration, or their “hero”. That is the greatest validation together with knowing that I have changed the lives of so many people in need through The Wishwall Foundation. I know my grandparents would be proud that I am trying to leave a legacy, the way they taught me.
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