A significant amount of people nowadays are using social media. As a result, this creates an enormous network where millions of users every day interact with each other. More in specific, with the newly updated platform that calls itself “IGTV” have attracted even more people to the latter. Any business mind will immediately take advantage of this by selling and promoting his products. Statistically speaking, out of so many organic users, it is impossible not to get some leads!
As soon as you start building your Instagram page and communicating with your friends and acquaintances, you will start asking yourself:
How can I reach a wider audience?
In other terms, how can I get a huge fan base without being a famous person outside the Instagram community? And how can we have more followers?
To assist in this process of lead generation and fan base increase, shoutouts have gone viral! As the word implies, a shoutout is a kind of advertisement, an agreement between two parties who both have an interest in improving their businesses. There are different ways to achieve this.
Always have in mind three words:
First of all, you need to be interactive and not passive. You cannot expect others to concentrate on you if you do not appreciate their contributions. As far as we know, there are no restrictions so feel free to take as many photos as you want and “throw them” out there. The more you share, the better for you and your online reputation. It may take some time, but in this way more and more people will become aware of you and begin to appreciate your content. One factor that is not vital, but has an impact on your page is how attractive and interesting the latter is.
How can you find the right audience
One very important thing you could do is to find other pages whose context is related to your niche, for example, by using hashtags. Search for everything you’re interested in simply by entering keywords. For example, if you’re interested in design, you can use #art, #modernstyle and so on. Possibilities here are limited only by your imagination. Once you reached out to them, make sure to like them and you’ll soon see that a network between you and those pages will grow. That means more leads!.
There is another “trick” that you can use if you want to get a large number of followers quickly. Look out for popular tags that have already gone viral like #followme. Find a post that you think is worth your time and start by commenting on unique, yet interesting content. Do not spam. Write valuable information which makes sense in the context of the post. You need to stick to your mind that quality content is the key to the success of your journey!
Why comments are more important than just a ♥
Usually, it is not enough to like the images of others. This can be considered a quick and cold way of saying “reach me out as well” (It simply won’t work). On the other hand, comments give you a more personal touch and thus, more people will get interested in you. Keep your comments pleasant, charming and warm. You do not need to write long comments, just phrases that make sense or anything that can provide value to the reader. You can also maintain a general or more specific approach by sending some details about the person or the object in the photo you are commenting on. Explaining or informing readers can get you an even greater chance of being followed.
The last step, and probably the most powerful, is the infamous “shoutout”. Sometimes you can use hashtags to achieve this goal, but most of the time, tags are the key. Basically, draw attention to the pages of other people and ask your followers to follow them. The consequence of the previous action is to open someone’s site horizon to a whole new group of potential followers they might not otherwise have reached. The idea is that if you do it for others, they will do it for you. It would be perfect if you would do this with large brands and not just personal sites, but it would be easier to draw those ones once you have gained at least 10-20 thousand followers using the aforementioned methods.
However, it would be appropriate to focus on smaller brands rather than larger ones. For example, if you got yourself 3,000 fans, find companies with 10,000 fans, use their products, take photos, post them and shout out. It may not work right away, but if you do it several times and this brand sees that you are a loyal user of their products and you emphasize how good is the product that they are selling, it is likely that they will support you back. And that’s our goal here. Consistency is something that you need in order to succeed.
And in case you didn’t know you can also buy instagram shoutouts. Marketing hype, for example, offers cheap Instagram Shoutouts from many famous Instagram pages like @Businessmindset101 or @words_worth_billions.
Instagram is a community. Like in a real-world one, if you respect everyone, you will get respected as well. The same applies to any other online community. You must have a good reputation in every community where you want to succeed and be respected. In other words, let people follow you because your content is interesting, not because you have asked them to follow you.
In short, these are some of the most helpful tips for reaching many people on Instagram. Follow them and we guarantee that your site will grow!
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