Business - Kivo Daily

Why Communication Skills have Taken on Added Importance for Business Leaders

Kivo Daily Staff on August 17, 2022

Written by: Melissa Powell

Probably the biggest change to the workplace set in motion by the pandemic is the acceptance of remote and hybrid work. While teleconferencing and working from home existed before COVID-19, hybrid work has become the norm. In fact, a 2021 report from Accenture showed that 83 percent of more than 9,000 workers surveyed said they preferred a hybrid model: one in which they can work remotely 25 percent of the time. Teams that used to meet regularly in person now rely on Zoom, Skype, Slack, and other platforms to communicate.

So, how do business leaders maintain team camaraderie and engage employees when they are no longer brainstorming and problem-solving in the same room?

In a January 2022 Forbes post, Denise Vu Broady, chief marketing officer for the low-code provider Appian, outlined several communications strategies that, even under the current working conditions, will keep employees motivated and enthusiastic about their organization, and able to see a future at the company.

Broady maintains that because employees are not sharing the same physical space with their colleagues—thereby missing those “water cooler moments”—they are so inundated by emails and instant messages that they feel overwhelmed. But when leaders schedule regular 15-minute one-on-one meetings with workers, they can gain a better understanding of the projects their team is working on. This also provides time to discuss any underlying concerns employees might not feel comfortable sharing with their co-workers. Managers can also foster an ongoing dialogue with employees, building a culture where open communication is not simply accepted, but explicitly encouraged.

One characteristic that distinguishes great leaders from poor leaders is the ability to communicate with transparency and compassion, which allows them to lead from the top down and share knowledge and experience. According to Harvard Business Review, the three top traits of effective leaders are communication skills, high ethics, and moral standards.

A post on Dase.com, a company that designs learning solutions for businesses, outlines some best practices for leadership communication:

Leaders who demonstrate transparency have clear expectations of their employees and a willingness to be open and honest with their teams, while also demonstrating humility and vulnerability.
Great leaders are confident yet not arrogant. This builds trust within the team and discourages gossip and resentment among employees.
Active listening and encouraging workers to speak up—including asking questions— helps employees feel valued and heard.
Don’t just lead, coach. Coaching is a vital part of supporting a team because it empowers employees and is critical to building and maintaining a motivated team.
The best leaders communicate goals and responsibilities clearly, providing explicit direction to their staff. By clearly communicating the goals and vision of the organization, successful managers help motivate teams to achieve their best.
In addition to showing respect for all employees, leaders can build empathy within the organization by using a storytelling approach; using real-life examples to help educate staff and win their loyalty.

Leaders who are good communicators easily connect with and motivate their teams, while those with poor communication skills can have a negative impact on the business’s bottom line, costing it millions of dollars every year.

Communications firm Grammarly has posted communication tips, specifically geared toward a hybrid workplace. While meeting in person to collaborate on a new product introduction might be preferable, some meetings are just as effective remotely. Shorter virtual meetings when just small bites of information are communicated or one-on-one meetings between staff and managers are best suited to a virtual format.

Since many meetings aren’t held in the same space, it’s critical to make sure that meeting materials are accessible in hybrid situations. For example, if there is a PowerPoint presentation that is printed for in-person meeting attendees, a digital deck can help remote workers follow along. If a whiteboard is being used during a meeting, the employee who’s using it should position their camera so that employees at home can see the entire board.

Because a hybrid workforce often allows for both flexible schedules and for teams to work across time zones, leaders should plan ahead by sharing an agenda and following up with recaps or recordings so all involved are on the same page. There are a variety of communications available to remote workers; choosing the right one will result in the best outcome. A quick check-in with a coworker is well suited to Slack, Facebook Messenger, or another instant-messaging platform. And while email is an essential part of communication for hybrid teams, using Zoom or Skype or another interactive platform allows teams access to visual and audio cues like facial expressions, body gestures, and intonation.

In addition to clear communication between management and work teams, leaders must also make an effort to better communicate with their customers. In a post for Forbes, Alexa Dagostino, owner of Thynktank Coaching, called effective communication the “superglue” that binds relationships, both professional and personal ones. As the global market has undeniably changed during the pandemic, it is even more critical for companies to better communicate their brands worldwide in an effort to build trust and lasting relationships between an organization and its clients.

5 Tips for Setting Up a Business Consultancy

Kivo Daily Staff on July 22, 2022

A business consultancy provides a service to its clients in a specific area. Business consultants are expected to have extensive knowledge of the area in which they operate so that they can bring their clients’ businesses up to a high level in that field. Examples of these niches are marketing, payroll, accounting, SEO, website design, IT, and performance management. Once you have identified where your skills lie, you can embark on setting up your business consultancy with these five tips.

Specialization

Choosing your market segment goes hand-in-hand with building a profile of your ideal client. Determine what expertise, experience, and interests you have. Be certain of your ability to deliver results. Consider the market potential to grow your business to the size you want.

Client criteria must be specific. For example, do you only want to deal with companies that have 100 – 1000 employees? Should they be in retail, online sales, or customer care? With a clear picture of your best-fit client in mind, you can target your marketing efforts appropriately. Don’t make the mistake of wanting to reach far and wide as this will prevent you from deepening your value to your clients.

Getting Clients

Create a value proposition for your ideal client. Remember to speak to the client, not yourself. The recommended formula for this is stating who will be helped to solve what problem to achieve what result and ending with why they should choose you. For example, “We help small business owners improve employee productivity to increase their bottom line. Our combined team has over 25 years of experience in this area.”. Make sure to differentiate between the solution and the outcome. You may offer a software tool to measure productivity but if the result is only a 20% improvement, the client will not be happy.

Be Accessible

You need to get your value proposition out there to attract clients. Design a professional website. Pay attention to SEO. Include your message under your email signature and place it prominently on your website. Used LinkedIn and social media.

Pricing

Bear in mind that between providing a service to existing clients you are still spending half your time acquiring new ones and your pricing must reflect this. Clients prefer a fixed price to an hourly or daily rate. Nevertheless, you can double your hourly wage when you worked full-time and multiply it by the number of hours a project will take you. Times the sum by a factor of 1.5 as many things can delay a project, including from the client’s side.

Errors and Omissions Insurance

Make sure that you are covered by Errors and Omissions Insurance (E&O). When running a consulting business, there are times when these professionals are accused of not fulfilling a written agreement, an expensive mistake, or professional negligence. Even if a judge rules in your favor, there will still be upfront costs to pay. When you get E&O insurance you will not have to worry about this.

With this simplified guide, you can get your consulting business up and running in no time at all.

Coach Kristal Klear is on a Mission to Help Restore Life After Abuse and Trauma

Kivo Daily Staff on June 21, 2022

The number of victims of different kinds of abuse has increased dramatically throughout the years and has grown even more rapidly during the pandemic. There is a great need more individuals to rise and take the initiative to help the victims, and Kristal Klear is one of them.

Kristal Klear is a committed entrepreneur, certified trauma coach and published author. Her unstoppable passion is to restore and help people recover from brokenness to wholeness by challenging them with one of her favorite slogans, “We can’t do anything about the past, but we sure can do something about the future.”

Kristal Klear is trained Trauma Coach equipped to counsel the victims of human trafficking, trauma, and abuse. She sheds light on this dark practice of exploitation within communities through education and awareness. She has written a curriculum entitled “Healing Beyond Sexual Misconduct,” which focuses on adequately handling sexual misconduct from a leadership position in any environment. She also penned “Shattered Glass” a book describing her journey towards forgiveness and wholeness. If you have ever been victimized by sexual abuse, divorced, abandoned, or been rejected, this book will be the catalyst to jump start your journey towards healing.

Another expression of her mission and passion is being the CEO and Founder of Rock Paper Scissors Foundation (RPS), an organization specializing in supporting those who have been physically, mentally, sexually, and emotionally abused and human trafficked.

Rock Paper Scissors Foundation is also a movement of committed and compassionate people who resolved to become a solid and resounding voice for those who have been in the shadows by all kinds of abuse, low self-esteem, neglect, and human trafficking. This movement is an active bridge by bringing awareness, activating communities, and stirring advocacy. They fight lies and stereotypes to bring truth and justice to those whose freedom has been deprived of them.

“Through education, intervention, and social advocacy, the Rock Paper Scissors Foundation exists to foster healing and give a voice to those who are silenced from all forms of abuse,” said Kristal.

On top of being the CEO and Founder of RPS, Kristal Klear is also a national speaker who has appeared on numerous television and radio programs. She has a successful podcast where she speaks transparently and boldly about her experience with abuse and encourages others to be resilient on their healing journey. She is known to approach life with vision, sophistication, and confidence, inspiring everyone she meets.

“Through prevention and healing, we give a voice to those silenced by all forms of abuse, low self-esteem, and human trafficking with an end goal of creating overcomers,” said the passionate CEO and advocate of human life. Kristal and her team create awareness via social media, various community events, and speaking at different venues and events. They connect those in need with resources and referrals, offering healing programs – moving them from survivors to overcomers.

You can visit their website to learn more about Kristal Klear and her noble endeavors.

A Conversation With ‘Michigan’ Moshe Peretz About How He Plans to Leave his Mark on the Musical Accessory Industry

Kivo Daily Staff on June 7, 2022

Hailing from Mackinaw City, Michigan, Moshe Peretz is an entrepreneur on the cusp of debuting a new musical accessory brand. He is a graduate of Michigan State University, having earned a bachelor’s degree in business.

In 2018, Moshe Peretz had the idea to create his own line of musical accessories, inspired by the success of musicians starting their own brands in other fields. One day, while conducting some online research, he came to the realization that well-known musicians such as Kanye West, Rhianna, and Lady Gaga all had their own signature line of products, and that they often made more money from these ventures than from online streaming of their music and concert ticket sales combined.

A regionally well-known musician himself, his entrepreneurial instincts were piqued, and ‘Michigan’ Moshe Peretz—as he has come to be known on the nightclub circuit—set to work obtaining the necessary funding to launch his own brand of musical accessories, such as customized guitar cases, straps, picks, and tuners. As of the writing of this interview, he is nearly ready to unveil it to the public, having only to tie up a few final loose ends.

Why did you decide to create your own business?

Even as a young man, I knew I would never be able to make it in the 9-to-5 world. It’s just not in my nature. Realizing that would severely limit my job prospects, I started thinking up ways to make money without working at an office for a large company. When I was a teenager, I avoided getting a typical summer or after school job by touring with my high school band ‘Mackinaw.’ We made a decent amount of money playing gigs, but I knew that wouldn’t last forever. So, when the time came to go to university, I elected to study business. I figured that I could start my own company after graduation. At the time, I had no idea what kind of business that would be, though. I did have an inkling it might have something to do with music.

What would you tell others looking to get into your industry?

I would tell them to make sure they have a thorough and complete understanding of a musician’s needs when it comes to things like tuners, straps, and picks. You wouldn’t believe how temperamental and finicky some of us can be! I guess that’s usually the case with artists, now that I think about it. Anyhow, we like things to be just right so we can take the stage or take to the studio and perform our absolute best. A musician knows best how to craft musical tools and accessories, so if someone wants to enter this industry, they should retain a musician as a consultant if they aren’t one themselves.

What keeps you motivated?

The thing that gives me the most motivation is seeking out new and exciting experiences. I’ve been that way as far back as I can remember. In that spirit, starting a new musical accessory brand is definitely a new kind of adventure for me!

How has your company grown from its early days to now?

Well, the brand hasn’t made its grand debut yet, so I’m afraid it’s still early days. Maybe I’ll give another interview once the company has been established for a few years and answer that question.

Who has been a role model to you and why?

The name that immediately leaps to mind is Elvis Presley—and not just for his music! Elvis was a fantastic entrepreneur in his own right. With the help of his manager, he was one of the first musicians to really capitalize on merchandising.

How do you maintain a work life balance?

Although I spend my days working hard to launch my new brand, I still play nightclub gigs on evenings and weekends. Music brings me a tremendous amount of joy. I don’t think I’ll ever fully give it up.

What trends in your industry excite you?

Well, truth be told, part of the idea behind my business was starting a trend. I think it’s high time that more regionally well-known musicians launched their own brands, alongside the international superstars. With any luck, my company will help blaze a trail in that respect. Regardless of whether or not I succeed, I find the prospect exciting.

What has been the hardest obstacle you’ve overcome?

Obtaining the necessary seed money to fund a startup was much more difficult than I thought it would be. I was rejected by more than a few investors. I overcame that problem by re-examining and refining my business plan until it was airtight. Eventually, investors became interested.

Outside of work, what defines you as a person?

Aside from writing and performing music, I would have to say my biggest passions in life are travel and food. Actually, I like to combine those two interests by sampling the local cuisine of the various places I visit. I’ve found a lot of wonderful little spots to eat in every region of the country.

Where do you see you and your company in five years?

I see my brand of guitar cases, straps, picks, and tuners on the shelves of musical instrument stores throughout the Midwest by 2027. With a little luck, I think I could go nationwide within a decade. Stay tuned. ‘Michigan’ Moshe Peretz plans to make a big splash!

Heather Stone on Empowering Women in Business, Helping Them Succeed

Kivo Daily Staff on May 31, 2022

Women in business need to be celebrated and supported. This is what entrepreneur and motivational speaker Heather Stone believes. As an entrepreneur with years of experience, Heather wants to share her expertise and wisdom with other women looking for a female mentor in the business space. In building a supportive community for new and growing entrepreneurs, Heather aims to empower women and help them achieve their biggest dreams.

Heather Stone has over 30 years of experience as a CEO, entrepreneur, mentor, and philanthropist. She was a former FinTech Executive before she and her husband sold their business. Her current project is an online community where new business owners can learn essential skills and grow as entrepreneurs. Heather’s latest offering to this community is “Unplug and Rejuvenate 2023,” a masterclass, workshop, and retreat all rolled into one event. She takes her insights from three decades of business experience and turns them into masterclass and workshop courses that help newcomers build confidence in themselves as entrepreneurs and pioneers.

This business mogul is also the host of the Mentors and Moguls Podcast. Heather Stone invites CEOs, professional athletes, entrepreneurs, artists, and other private or public individuals to share their experiences and strategies for success. In each episode, she and her guests discuss different topics pertaining to business, development, growth, and creativity, all aimed at helping the audience get a closer look at the work that goes into every success story they hear. This show takes the conventional podcast and pushes it toward something greater by conducting interviews at unusual locations, such as while flying in a military fighter jet, on a cliff near Mt. Everest Base Camp, or in the stands at an F1 race.

Heather Stone also made it possible for more women and minorities to thrive in business by co-founding GameAbove Capital. This private investment fund invests primarily in women and minority-owned sustainable businesses. Through this fund, individuals passionate about business and creating environmentally sustainable products and services can get the funding and the support they need to catapult their business onto a larger stage.

Years ago, when she was only beginning her entrepreneurial journey, Heather Stone noticed a lack of female role models and mentors in the field of business. And while many women have already succeeded in business since then, Heather Stone still wanted to provide businesswomen with female mentors who can empathize with their experiences and give them mentorship and guidance as they grow and achieve their goals. “Women better understand what other women are going through, and I wanted to provide that space for a supportive community of women,” Heather said. “That’s why it’s important to me to have a tight-knit group of women entrepreneurs who can serve as mentors to the newer generation of entrepreneurs.”

It often seems like women have to overcome more barriers to success. However, Heather Stone and her efforts to tip the scale in favor of women in business show no signs of stopping or slowing down. Developing a growth mindset can start in small ways, such as her podcast episodes, motivational speaking engagements, or mentorship program. “We women are capable of anything we set our minds to,” Heather Stone said. “Growth happens when we step out of our comfort zones, and we need to push and get ourselves out there if we want to succeed.”

Dillon Kivo on May 19, 2022

Kivo Interview

Michael Bilokonsky is an experienced business owner and entrepreneur. While his professional career initially began in the education sector, Michael came to the realization that his skills and talents were better served in the business landscape.

As the CEO and President of Whitehorse Freight, Michael and his team work diligently to establish long-lasting relationships with shippers and suppliers. The company was built on grit and determination, with a mission to provide 2/7 top-quality service. As an industry leader in transportation and logistics, Michael values innovation, and is always two steps ahead of his competitors.

Why did you decide to create your own business?

My initial career prospects started in the education sector. I graduated from West Virginia University where I earned a degree in Physical Education. I had always planned on becoming a high school teacher and a football coach. However, following graduation, I had a hard time locating a position in my area. I accepted an opportunity with a mega logistics company and that’s where my career really began. I spent over five years learning the ins and outs of the transportation business until I finally made the decision to establish Whitehorse Freight in 2015. Since then, we have experienced extensive success and remain industry leaders.

What do you love most about the industry you are in?

My job is very customer focused, which I enjoy. As the CEO I oversee all executive decisions and manage day to day operations. Our end goal is to provide efficient, no nonsense solutions for both shippers and carriers. Every business has a unique set of challenges to navigate, so I like that I am able to help other businesses be successful.

How do you motivate others?

As a business professional, I understand that my employees are the driving force behind my business. I work diligently to provide them with professional opportunities so that they can be successful. I want everyone of my employees to enjoy coming to work and know that their opinions matter.

How has your company grown from its early days to now?

When I first started out in this business, I felt inexperienced. However, I know now that it is a normal part of the pressures that come with navigating the business landscape. We offered a handful of services but nothing compared to what we have now. We have an extensive carrier network and offer both local and national shipment options. With a wide range of freight solutions including, dry freight, flatbeds, refrigerated freight, and specialty freight, we have whatever our customers are looking for.

What trends in your industry excite you?

I am excited by an increased focus on sustainability. Many larger businesses are taking the necessary steps to limit their ecological footprint, whether it be through automation or environmentally friendly products.

How do you maintain a solid work life balance?

I am really big on physical activity and I make an effort to be active or go to the gym three to four times per week. I think that taking some time for yourself is what enhances productivity. Also anyone that knows me, knows that I am a huge motorcycle fan. I own a Harley and I take a ride whenever I find the chance. It’s important to remember to enjoy life and to have fun. I try not to take myself too seriously.

What traits do you possess that makes a successful leader?

Whitehorse Freight was built on the principles of honesty, integrity, dedication, and adaptability. I like to think that I adhere to these values in both my professional and personal life. I believe in open-communication and I am an excellent listener. I want employees to feel as though they can approach me and I value the thoughts and opinions of every one of my team members.

Where do you see you and your company in 5 years?

I think our commitment to providing cutting-edge solutions is what will push us forward. We value innovation and are always looking for the newest technologies to push our customer experiences to the next level. I chose the freight business because of the relationships I am able to build with clients. I think we will continue to expand our services as well as the regions of the United States that we serve. Given the tremendous amount of success we have experienced thus far, I am looking forward to seeing what we can accomplish in another five years.

How to Promote Your Meet and Greet Event

Dillon Kivo on May 4, 2022

Hosting a meet and greet is the perfect way to get up close and personal with your clients. If you want to drum up publicity for your company, drive awareness, and get to know your customers, a meet and greet is the perfect opportunity to accomplish all three.

Don’t know where to start? Here are some tips that can make your meet and greet a successful and well-attended occasion.

8 Tried and Tested Tips for Promoting Your Meet and Greet

Create a Hashtag

Create a unique hashtag — one that won’t get lost in the sea of hashtags on social media. Use it to promote your event extensively across platforms.

Hashtags can be tricky. Piling them on in one post doesn’t qualify you for automatic success. In fact, it can have the opposite effect.

A study conducted by Buddy Media showed that when you use more than two hashtags, your engagement actually drops by an average of 17 percent. Make sure you’re being mindful of the number of hashtags you use to promote your event.

Create Content

Content rules. Use content marketing to generate publicity for your marketing event. You can solicit the help of guest bloggers and independent writers or write guest posts on popular websites to generate traffic to your website.

Posting content on LinkedIn, informative posts on Facebook, creative pictures and captions on Instagram, and starting a Reddit thread can also help market your event.

Communicate, Communicate, Communicate

Most businesses fail in their meet and greet campaigns by sticking to popular platforms for promotional activities. Avoid making the same mistake by basing your publicity strategy on websites and apps that your audience frequently visits.

Ask yourself: Why would people want to attend the meet and greet? What are they hoping to get out of it? Try to discern the answer from your interactions. You can then use your insights to develop an effective promotional strategy. While communicating with your audience, be subtle and not overly enthusiastic.

Start Publicizing Your Event Early

You should start promoting your event at least 2 to 4 weeks from the date of the event. This will help build hype, pique the interest of your targeted attendees, and give people enough time to slot the event in their schedules.

If you want to retain the interest of your targeted audience, try using aesthetically appealing posters. You don’t have to spend a lot either. You can make posters through an online poster maker to reflect your branding without hiring professional graphic designers.

Market the Meet and Greet Through Fan Favorites

Have influencers, celebrities, and other famous personalities spread the word. This may come at a cost, but if you have a good barter system in place, including them in your promotional strategies won’t stretch your budget by much. You just have to do your research.

If you can’t afford to bring in the big guns, give the event an exclusive look to encourage participation. Create a scarcity mindset by offering limited slots to encourage people to take action immediately. It’s a surefire way of turning a maybe into a convincing yes.

Make Sign-In Easy

If you’re selling tickets for the meet and greet, do so through your official website or a third-party website to streamline the process. If you have people sign in for your meet and greet, make sure to ask them for details like email addresses and phone numbers.

Doing so can give you a rough estimate of potential attendees so you can book an appropriate venue to accommodate them. It will also give you the information you need to follow up with people. Think of all the marketing possibilities it may hold for you.

Get Your Head in the Game With Email Marketing

Email marketing has its fair share of naysayers. Don’t let it discourage you from reaping its benefits. As soon as people sign in, you can give them updates about your event by email. This way, you’ll be able to hold people’s interest and maintain a direct line of communication with your attendees.

Once your event is over, continue the relationship by sending a follow-up email. Personalization is key to generating a positive follow-up response. Think it’s time-consuming? This stat will change your mind: 88% of email recipients are more likely to respond favorably to emails that have been tailored to their needs.

Use different content for different audiences. If you don’t have the manpower to send targeted messages, use services like Emma and MailChimp.

Host Giveaways and Competitions

One way to promote your meet and greet without shelling out big bucks is to host competitions and giveaways. For example, you can ask people to like a post about your giveaway, mention three or more friends, and share the post on their status with your hashtag to be eligible for entry.

If you’re looking for templates to get you started, PosterMyWall has an impressive range of personal branding templates you can use for free. Go ahead and customize your posts to reach new audiences and get people talking about your business.

Wrapping Up

Knowing how to promote your meet and greet can help you achieve great response rates and a good turnout. Incorporating these tips into your planning can help you grow your business and generate leads.

If you’re a business that doesn’t have a budget set aside for marketing, take a look at tools like PosterMyWall. The site provides hundreds of thousands of templates that you can easily choose from and customize for your event. Social media downloads are free, while its paid services are priced reasonably from $9.95 to $29.95.

With resources like these, managing and marketing your next meet and greet should be a breeze while being light on the pocket.

Business Owners Skyrocket Sales With ‘SkyRocket Reviews’

Kivo Daily Staff on April 17, 2021

SkyRocket provides businesses with a streamlined way to generate more online customer reviews to help increase local search rankings and sales.

Online reviews are an ever-increasing factor in getting top search results, but many businesses still aren’t grasping how vastly important it truly is to strive for more positive online customer reviews.

Even when business owners understand this, they often don’t have access to a solid process that’s quick & easy for their staff to implement – and that actually works to get customers to leave an online review.

Consumers not being asked, thinking it will take too long, or not knowing how to give a review, have consistently been cited as the top three reasons people don’t leave more online reviews.

These factors were top-of-mind for the team at Get Iconic while developing their SkyRocket Reviews platform. All it takes is the tap of a button, and a direct review link is instantly sent to a customer at the exact moment when they are the most likely to give positive feedback right away.

“SkyRocket Reviews” gives businesses exactly what they need to easily & consistently get customers to leave online reviews. SkyRocket is perfect for dentists, chiropractors, car dealerships, massage parlors, nail salons, professional or in-home services, electricians, plumbers and any other business where there is a personal point of contact or customer follow-up done.

Current research shows that 85% of consumers trust online reviews as much as a recommendation from a close friend has Get Iconic, encouraging all businesses to make getting more and better online reviews a top priority, or else risk handing a lot of business over to the competition.

“Consistently getting more online customer reviews should be the number one priority for local businesses,” said Jonathan Benjamin, creator of SkyRocket Reviews. “Consistently receiving positive online customer reviews is an important factor for a business to rank high in search and especially vital when showing up in the top 3 of Google’s Map Pack, where the ONLY differentiating factor between businesses displayed directly next to each other is the average star rating. Most consumers choose the business that has the most reviews and with the highest rating. More reviews equals higher visibility & search-ability, which generates more new customers.”

The team at Get Iconic said that clients that were getting one review every three months or so are now receiving multiple reviews per week, every week. This explosion of online reviews, along with proper management of the business’s Google My Business profile from Get Iconic, has Skyrocketed their local search ranking and added traffic to their business.

https://www.geticonic.com/skyrocket-reviews

Get Iconic’s founder mentions that one of the things that separates their company is the fact that their products & services were created by a business owner, specifically for business owners, based on their own business needs & challenges over the years, as well as feedback from their clients on what could help save them time and grow their businesses.

When asked what motivated him to build his own brand, Jonathan quickly responded: “I never set out to open or launch a digital agency. Get Iconic was born as a solution to my own overwhelm as a busy entrepreneur. On top of a company actually selling their product or service, there is a growing and ever-changing number of other important aspects to running a business. The sheer number of things to contend with – that are foundational to our businesses – is not only overwhelming, but if not kept up on, can leave a business stagnant in their growth, or worse.”

After 20 years of being an entrepreneur, Jonathan knew business owners needed help from someone that fully understood the concerns & challenges of business ownership and offered real solutions to help alleviate the stress and overwhelm.

At the time, he couldn’t find a company that specialized in that kind of “done-for-you” help… so he took the initiative to create one.

For more information on SkyRocket Reviews, visit https://geticonic.com

About Get Iconic

Get Iconic is a digital agency with a passion for helping busy/overwhelmed business owners with their ongoing digital needs – to free up their time and ease their minds while boosting their businesses’ online reputation, credibility & visibility.

Scoodah Blazz on Her Music Career and Clothing Brand, Dream Stalkin

Kivo Daily Staff on April 7, 2021

Among the hallmarks of today’s most successful brand owners are their authenticity, genuineness, and passion. As a matter of fact, these individuals carry with them a sense of originality that allows them to blossom into the visionaries they long to be. In the case of Scoodah Blazz, a rapper and a vocalist, it is shown that creativity is a vast tract of endless possibilities and overflowing opportunities.

For quite some time, Scoodah Blazz has been gracing the music realm with her magnetic voice and technical skills. Today, this luminary is ready to dive into the world of entrepreneurship with her emerging clothing line, Dream Stalkin. She wants to prove that anyone can dream big and can fulfill their ambitions as long as they set their hearts and minds into their creative pursuits and endeavors.

Widely acknowledged for her unparalleled vision and unyielding drive, Scoodah Blazz decided to step up her game and incorporate her prowess into her clothing line, Dream Stalkin. More than just a musician, this multifaceted figure intends to establish her brand in the entrepreneurial realm and show the world what her dreams are made of.

Whitney Arrasmith, more prominently known as Scoodah Blazz, is a rapper and vocalist who also happens to play the drums and piano. As someone who has always been musically gifted, she picked up drumming at the age of five and wrote her first poem when she was only eight. She then started taking her craft more seriously and took off around 2015. Her music is available on all major streaming platforms.

Being someone on the lookout for expanding her horizons, Scoodah Blazz created a platform that would take her creative vision and innovative flair to greater heights. As a result, she built Dream Stalkin, a clothing line that speaks volumes about her remarkable talent and outstanding work ethic.

To ensure the uniqueness and quality of her pieces, Scoodah Blazz only makes seven sets of each design, color, and pattern. In this way, people wearing her merch brand can walk around feeling good in their Dream Stalkin gear without worrying about having the same outfit as anyone else.

In an interview, Scoodah Blazz talked about the reason behind the brand name, ‘Dream Stalkin.’ “I’ve always heard of the term or phrase, ‘dream chaser’ and ‘chasing my dreams.’ Chasing something means one is behind it. I did not want that. I wanted to get alongside or even in front of my dreams. In order to do that, I have to stalk my dreams,” she explained. “I am a dream stalker. Through Dream Stalkin, I have come to discover that I am not the only one dream stalking,” she added.

Dream Stalkin provides unique designs that one cannot see anywhere else on the market. Right now, Scoodah Blazz offers jogger sets, t-shirts, hats, letterman jackets, jeans, hoodies, socks, and other types of exclusive and customized orders. By the end of April 2021, her brand’s website will be up and running. But for now, she is taking all pre-orders through her Instagram artist page.

Learn more about Scoodah Blazz Dream Stalkin here.

Limitless CBD Emerges as the Go-To Provider of Top-Notch Products for People on a Wellness Journey

Kivo Daily Staff on March 24, 2021

Contrary to popular belief, health and wellness should not be the focus only of individuals who are suffering from illnesses. Given today’s sedentary lifestyle, preference for fast-food and instant meals, consumption of substances that are detrimental to one’s health, and more, hundreds of millions of people are at risk of developing physical and mental diseases. Instead of taking a reactive approach, it is recommended to observe preventive measures in the face of the increasing vulnerabilities that currently exist as a result of modernization. Limitless CBD, an Ohio-based company best known for delivering premium CBD products at reasonable prices, is highly cognizant of the need for top-notch offerings that can help people live healthier lives, and this acknowledgment prompted the rising brand to fill in the gap.

Wielding the power of cannabidiol in fostering well-being, Limitless CBD has emerged as a leader in the growing CBD space. The ever-expanding industry, which is worth billions of dollars, has witnessed countless aspirants and established entrepreneurs enter the scene, but amidst the saturation of ventures, the widely-acclaimed company has managed to stay afloat and distinguish itself from its competitors.

The heights that Limitless CBD has reached so far are thanks to its team of wellness professionals who put a heavy premium on ensuring that every customer is given the products they need to improve their health. Founded in 2017, the future powerhouse was formed on the notion that the CBD industry has so much more to offer. Operating under that understanding, its laboratory team has worked tirelessly to develop innovative formulations that have pushed the boundaries of the health and wellness space since day one.

From the get-go, Limitless CBD has acted on its belief in the importance of providing products that support a healthier lifestyle and can be incorporated into people’s everyday routines. Additionally, every effort and initiative originating from this potential household name is geared toward catering to individuals from all walks of life, crafting solutions for a diverse set of customers, from all-star athletes to grandmothers looking after their grandchildren.

Recently, Limitless CBD expanded its operation, purchasing a 90,000 square foot manufacturing facility that will give the company the ability to maximize production and the opportunity to create more products. To better serve customers, it is also in the midst of building an ISO-certified lab, state-of-the-art shipping areas, and production rooms.

Limitless CBD has evolved in the years since its establishment. As a one-stop-shop, it has gone beyond its original mission, moving towards enabling success for other ventures by providing a wide range of private label and white label options that allow clients to expand their product lines. Capitalizing on the expertise and competence of its in-house design team, whose members stay up-to-date with the latest trends in the digital space, it addresses the packaging needs of its clients.

Limitless CBD is expected to cement its position within the industry even more solidly in the coming years. With the attention it pays on ensuring that only high-quality products are produced and delivered to customers, as well as the dedication it has consistently demonstrated toward lending people a hand as they take the necessary steps to improve themselves, it will not be a surprise if it takes center stage in the future.

Learn more about Limitless CBD by visiting its website and checking out its Facebook and Instagram page.

Tag: Business